Hi. I'm Bliss. First things first: I live in Oregon, but I am not an "Oregon Driver" and I use the word hazelnuts instead of filberts. I like foil-wrapped burritos, the first signs of spring, and going on epic adventures with my family -- Nautical Nicholas and Magista, our Peruvian Inca Orchid puppy.
My life story is far too outlandish and tangled to unravel in this small space, but the highlight reel includes: getting stuck in a rowboat in the middle of the Bay of Fundy, Panulirus argus and Strombus gigas on South Caicos, maple creemees at dusk on the tailgate of a pick-up (cue the Kenny Chesney song Summertime), building a shed from scratch in the middle of rural Vermont with 10 other amazing women, sunrise at the Acropolis, sunset at the Caldera, never-ending home repair projects, the quest for the world's most perfect burrito, and so much more.
Career-wise I have worked on some of the world's most popular and influential brands, doing everything from brand management, market research, consumer insights, social media, ecommerce, and PR. I take an interdisciplinary approach to marketing, focusing on community building, storytelling, and connecting consumers to brands in unexpected ways that enhance loyalty and grow word of mouth. I thrive in situations where I am encouraged to imagine the unimaginable and then find a way to make it reality.
I worked on Olympic campaigns at both P&G (Thank You Mom) and Nike (Unlimited). I helped build brands from scratch and I worked on billion dollar brands that have been household names for decades. I love nailing the perfect line of copy, creating flow charts that explain all the things, designing elegant one-pagers, and sending the perfect gif for every occasion.
Obsession: User-centered everything
Currently: Mastering my vegetable spiralizer and deciding whether or not I have enough spare time to start making all of my pasta from scratch
Upcoming adventures: Santa Fe in September (DONE), Tokyo in October, and Shanghai in November. Not yet on the calendar are trips to John Day Painted Caves, Crater Lake, the Portland Swifts, and Big Sky.
5 year plan: Finally write my story